Burger King Will Sell Upside-Down Whoppers To Celebrate ‘Stranger Things’

Burger King has announced that it will sell an Upside Down Whopper at select locations across the United States as part of a partnership with Netflix and Coca-Cola

The "Stranger Things"-inspired sandwich is only being offered in select locations in cities including Miami, Houston, Boston, Atlanta, Philadelphia, Dallas, Chicago, San Francisco, Los Angeles and NY". Naturally, the reference is to the alternate dimension called "the Upside Down", which plays a key role in the Stranger Things story.

Netflix is definitely looking to establish Stranger Things as a franchise, with related merchandise finally starting to emerge (particularly LEGO's imaginative Upside Down set).

The "Upside Down Whopper" - which is a regular whopper served upside down - comes in retro-style packaging, a nod towards the hit series which takes place in the 1980s.

It all sounds pretty exciting and fun enough, but you'll have to wait a little while - Stranger Things is due for release in 2020.

Burger King says it will soon sell an "Upside Down Whopper" sandwich. After June 20, Burger King says customers can enter the code "HOPPER" to receive the same meal at the same price until July 7. More than 100,000 prizes will be awarded per day through July 27, including food, cash, airline tickets, a vehicle and a "Stranger Things" VIP experience.

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This is the second big Stranger Things marketing tie-in Coke's got its hands in, adding to its big New Coke comeback.

Season three of Stranger Things will debut on Netflix later this year.

The restaurant is also giving away a "Stranger Things" VIP experience via an instant-win game.

This isn't Burger King's first foray into promotional menu items, either.



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