Qualcomm Adds New Snapdragon 665, 730, and 730G Chipsets To Lineup

Qualcomm AI Day: Snapdragon 665, 730, 730G mobile platforms announced with focus on camera, AI and gaming

Today Qualcomm took the wraps off its two newest mobile chipsets: the Snapdragon 665 and the Snapdragon 730 (which also gets a 730G bin, with 15% better graphics).

The Snapdragon 665 is a step up from its predecessor, Snapdragon 660, while the Snapdragon 730 succeeds the Snapdragon 710 and 712 processors. Built on the 8nm manufacturing process, the Snapdragon 730 mobile processor brings a few of the high-end processor features to the premium mid-range segment. Qualcomm new CPUs are gaming-specific that offer advanced features usually see in $1,000 phones, like gaming enhancements and AI processing.

Richard Yu, CEO of the Huawei Consumer Business Group unveils the new Huawei P30 and P30 Pro smartphones during a launch event in Paris, France, March 26, 2019. Qualcomm says these platforms are created to exceed customer expectations on delivering exciting experiences in artificial intelligence (AI), gaming, camera, and performance.

The company also announced the Snapdragon 665, which is the follow-up of the 660. The chip will provide support for telephoto, wide and ultra-wide lenses, and a single sensor up to 48MP in size.

The inclusion of the coprocessor should bring midrange phones more up to par with flagships such as the Galaxy S10+ in the machine learning department. These are: Snapdragon 665, Snapdragon 730 and Snapdragon 730G. Additionally, the chipset also supports smartphone with 1440p displays, and has the ability to record slow-motion video at 960fps. It also includes the Qualcomm Spectra 350 image signal processor (ISP), found for the first time ever in a 7 series chip. It's eclipsed the phone's battery life as one of the big reasons why people buy a particular device.

Qualcomm on Tuesday unveiled a new range of mobile processors for mid-range devices. The company has also added other features to enhance data processing capabilities. Lastly the modem supports download speeds up to 800Mbps and is Wi-Fi 6-ready.

The Snapdragon 665 has X12 LTE Modem which supports cellular download upto 600 Mbps.

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Devices running on the Snapdragon 665 are expected to arrive mid-year, Qualcomm says.

What's a Snapdragon 6-series or 7-series processor?

AI seems to be the key selling point of the Snapdragon 730, which delivers intuitive image capture, exceptional gaming and optimized performance.

Snapdragon 730G will come with HDR gaming support to offer 10-bit color depth wth Rec 2020 color gamut. With the 730G Qualcomm has included more gaming-focused features including faster rendering, better WiFi and HDR gaming, oh and don't forget the Jank reducer.... Snapdragon 665 also supports aptX Adaptive Audio and Qualcomm Aqstic.

Qualcomm says the AI Engine in the Snapdragon 730 feature single-precision floating-point format and INT8 dot product instructions, courtesy the Kryo 470.

We haven't really seen any phones in the USA that use Snapdragon 7 series chipsets, with phone makers either opting for the flagship Snapdragon 8 series or midrange 6 series platforms.

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