CES 2019: Google Pushes Assistant for Car, Adds Interpretation

Google Assistant Connect e-ink display concept at CES 2019

Google had a huge booth in the parking lot of the Las Vegas Convention Center, which had a bit of everything - including a ride that was powered by the Google Assistant, taking people through the day and showing how the Google Assistant can help them throughout the day. Eight percent of USA adults got a smart speaker during the holiday season. You can then have your Google Home or smart display translate Spanish for you into English or any other language you choose. Much like you would when you cast content to a display or speaker.

"The key here is making device setup and discovery easy for consumers", observed Jack Narcotta, senior industry analyst for smart home strategies at Strategy Analytics.

On Tuesday, the tech giant unveiled an "interpreter mode" for Google Home Hubs at the concierge desk at Caesars Palace.

Having Google Assistant built into Dish's Hopper family of receivers. From 5G to Amazon Alexa to Google Assistant, to all the latest TVs. He also said the next billion devices will come in emerging markets, particularly on feature phones.

Have full control over their smart kitchen appliances and entire smart home ecosystem.

Brands like Sony, Hisense, Philips, TCL, Skyworth, Xiaomi, Haier, Changhong, JVC, and Toshiba are following Samsung's lead, integrating the Google Assistant in future TVs.

While the Assistant has always been able to do quick translation of few words, it wasn't of much help during a conversation. The option to trigger Google Assistant even when your smartphone is locked is only available for Pixel users, but that's about to change Google announced recently.

CES is the world's biggest technology conference, a fact that hasn't eluded Google.

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The company said more airlines would be participating soon. You can just say, "Hey Google, check in to my flight", Google will automatically retrieve your flight confirmation number from your mail and start the check-in process.

The Assistant will notify users proactively when it's time to check in.

Google Assistant also can be used to book hotel rooms by voice with Google, partnering with hotels including InterContinental Hotels Group, AccorHotels and Choice hotels as well as agencies including Priceline, Expedia and Travelclick to facilitate the bookings. But reports of tests by others at CES suggest that the performance is about the same, though now Google is supporting 27 languages. While Alexa support has already been added, fans of Google Assistant have been left waiting.

Irrigation products and water leak sensors are also on the horizon for Google Assistant, including LeakSmart Leak and Flood Protection, Flo by Moen, Rachio 3 Smart Sprinkler Controller, Rain Bird Smart WiFi Controllers and Orbit's B-Hyve. Google announced a new built-in feature called the interpreter mode. "Our core focus is to make a product that can understand everything you say, can hear you, can convert those intents into actions and help you fulfill them", vice president of product for Google Assistant Manuel Bronstein said.

For commuters, it not just about the getting to new places, it's about to get into the place on time.

At the very least, the multiplicity of smart home device controllers that will emerge will create chaos. This will allow more electronics to get that "smart" denotation. By year end, almost 27 percent of American adults will use one at least once a month, according to eMarketer. Google's marketing blitz went far and wide.

With rivals also aiming for the voice-powered AI to play a big role, Google expects that the Assistant will be the victor in this AI race as the company has made a big bet on it.

Google has revealed that it is baking the Assistant right in the Google Maps apps on Android and iOS devices.

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