Google Maps can no longer directly book an Uber ride

Uber trials cheaper rides for people who are willing to wait

Now, Google is strangely removing a big portion of that functionality. "You can no longer book Uber rides directly in Google Maps", the page read. But instead of continuing the process of booking a ride, you now have to tap a button that reads "open app" to schedule the auto.

In January of 2017, Google made getting an Uber ride easier than ever by integrating Uber directly into Google Maps. However, for reasons now unknown, Google just removed that integration. When you try to book a ride in Google Maps now, you'll get a price range from Uber, Lyft, and other ride-hailing services, but you won't actually be able to book your Uber ride inside the app.

Now though, that service integration is gone - and we have no idea why.

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Google Maps users can no longer use the app to book a ride with Uber, with the option quietly disappearing from both the Android and iOS versions of the mapping app. The change means that, in the USA at least, only Lyft is integrated as a route option when using Google Maps for directions. Come early 2017, meanwhile, Google Maps integrated Uber trip bookings, allowing the whole ride to be managed from within the app rather than requiring a handover to Uber's own software on the phone. It was live on the Android version earlier this year, though.

Uber has certainly changed how people get around.

It's possible that Google or Uber could make an official announcement explaining the feature removal, but for now, you'll have to use the Uber app directly if you want to book a ride through that service. If you don't have the app installed, you will be sent to the Google Play Store where you can install it. Uber would nearly certainly prefer customers to use its own app anyway, so perhaps Uber, rather than Google, was behind the decision to block Maps integration.

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