Amazon just acquired smart home startup Blink

Blink announces a 'cheap' video doorbell

Thank you for your enthusiasm and support for Blink!

Back in 2014, a young startup by the name of Blink hit the scene with a smart home security camera that promised to be affordable, truly wireless, and filled with the most important features. The camera gave Amazon a worthy alternative to Google's Nest, and now Blink could up the ante with the additional security component. The weird thing is that Blink actually delivered the goods in 2016, and the company has since expanded into smart doorbells. Over the years, Blink released several more cameras and later began selling smart doorbells.

The products are battery operated and totally wire-free, which makes them relatively easy to set up and maintain compared to similar products on the market. On Thursday, ADT, the security company backed by Apollo Global Management, filed for an initial public offering, Bloomberg reported.

Amazon is getting into the home-security game with its latest acquisition.

It's not hard to see, therefore, why Amazon might have been interested.

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Amazon's catalog of Alexa-powered devices is leading the company's smart home push.

For Blink customers, changes doesn't seem to be coming immediately.

In its post, Blink told its customers "if you own one of our systems, nothing changes for now".

Terms of the deal haven't been disclosed, but Blink will continue to operate under Amazon's umbrella. "We're excited to welcome their team and invent together on behalf of customers".



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